In 2023, I led the visual refresh of Axur, a Brazilian cybersecurity company with global reach. The challenge was to evolve the brand without losing its core, crafting an identity that felt bold, modern, and precise, yet deeply trustworthy. I created a new visual system grounded in three key attributes: efficiency, trust, and boldness. One of the highlights was building, through creative coding, a custom glitch generator, transforming a complex aesthetic into a controlled brand asset. What started as an experimental tool became one of Axur’s core institutional elements, used across expressive media, social content, and product storytelling. The result was a scalable, distinctive identity that repositioned Axur as a confident, design-driven leader in cybersecurity. Below are some selected visuals. For more, you can explore Axur’s website, YouTube channel, and social media.