✌️ Hey! My name is Lucas Gabriel Rocha.
I am 27-year-old and art directing and design are my cup of tea.
For the past 6 years, I've been working with relevant brands that inspire me to always want a bigger challenge. During my time as a Visual Designer at ZAP Imóveis, I lived closely the relationship between graphic design, product design and branding. It was during this time that I decided, in fact, that this was what I wanted to do.
At Rede Globo, I had the opportunity to create and get involved in projects that made me grow as a creative professional. I created campaigns, and visual identities for events and programs, actively participated in the LGBTQIAP+ affinity group and understood why Rede Globo is the second-largest broadcaster in the world: creativity always comes first.
My last experience was at VTEX, in a Brand Designer position, which allowed me to look deeper into the relationship between brand, consumer and design, making me understand branding as a discipline, not as a bunch of visual codes.
In 2021 I won my first two awards, the Latin America Design Award, in the poster category, and at D&AD I won a graphite pencil. These two achievements reaffirmed to me that I'm on the right path, that I'm not just a designer, but a creative mind looking for an opportunity to bring my perspective to life.
💼 Experience
Brand Designer
VTEX - 2021-2022
Art Director
Rede Globo - 2018-2021
Visual Designer
Grupo ZAP - 2015-2018
🏆 Recognitions
D&AD New Blood Awards 2021
Scaring Stories
Winner | Latin American Design Awards | 2021
This is all yours
Communication Arts | 2021
Student Showcase
Lürzer’s Archive | 2020
Students Contest
✉️ Contact
lucasg-lin@hotmail.com
+55 1198498 8691
Linkedin
I am 27-year-old and art directing and design are my cup of tea.
For the past 6 years, I've been working with relevant brands that inspire me to always want a bigger challenge. During my time as a Visual Designer at ZAP Imóveis, I lived closely the relationship between graphic design, product design and branding. It was during this time that I decided, in fact, that this was what I wanted to do.
At Rede Globo, I had the opportunity to create and get involved in projects that made me grow as a creative professional. I created campaigns, and visual identities for events and programs, actively participated in the LGBTQIAP+ affinity group and understood why Rede Globo is the second-largest broadcaster in the world: creativity always comes first.
My last experience was at VTEX, in a Brand Designer position, which allowed me to look deeper into the relationship between brand, consumer and design, making me understand branding as a discipline, not as a bunch of visual codes.
In 2021 I won my first two awards, the Latin America Design Award, in the poster category, and at D&AD I won a graphite pencil. These two achievements reaffirmed to me that I'm on the right path, that I'm not just a designer, but a creative mind looking for an opportunity to bring my perspective to life.
💼 Experience
Brand Designer
VTEX - 2021-2022
Art Director
Rede Globo - 2018-2021
Visual Designer
Grupo ZAP - 2015-2018
🏆 Recognitions
D&AD New Blood Awards 2021
Scaring Stories
Winner | Latin American Design Awards | 2021
This is all yours
Communication Arts | 2021
Student Showcase
Lürzer’s Archive | 2020
Students Contest
✉️ Contact
lucasg-lin@hotmail.com
+55 1198498 8691
